On Sunday night one of my teeth started aching. This was no surprise, since the dentist and I have a love-hate relationship—she loves to send cute postcards reminding me it’s time for a check-up, and I hate going. So I don’t. The result is a broken tooth, one that (so far I as knew) died… Read more
Posts Tagged: Web content
Keep on Truckin’
Here in Edmonton—as in most cities across the U.S. and Canada—we’re enjoying a food truck revolution. During our (all too short) summer, the What the Truck food extravaganza shows up to offer a host of mouth-watering dishes and extremely long lines. Standing in one such line for over an hour, screaming toddler in hand and… Read more
Hollowman: Gatsby on Web Content
Baz Luhrmann’s film adaptation of The Great Gatsby is what you’d expect from the director: Lavish, over-the-top and just this side of believable. But in the context of Fitzgerald’s novel this kind of direction works, gives a sort of fiendishly colored edge to the entire film, a sense of vibrant desperation. Last night the film… Read more
On Brevity
Baby shoes. For sale. Never worn. Legend has it that Hemingway penned this famous “six-word story”, though there’s little evidence to support or deny the claim. In a way that’s ideal, since the concept is more powerful bereft of a creator. Brevity is powerful stuff. The line above was supposedly in answer to a challenge:… Read more
The Freelancer’s Dilemma: Dollars or Sense?
Five years ago, I was doing regular work for a content farm. They paid well enough for a relative newcomer to the industry and had a variety of jobs available, though most fell into the “write about auto insurance” or “create sales copy for this new vacuum” categories. But then an interesting piece appeared. At… Read more
Brand New Bag: Content Goes Upscale
In 2011, “content farms” were Internet magic in the United States. Legions of freelancers wrote for pennies on the dollar, with companies hoping quantity would win out over quality. For a few years, it absolutely did; one of the biggest content providers in America, Demand Media, was once worth more than the New York Times…. Read more